The Speaking Show with David Newman

Episode 92: Nathan Littleton

Email Marketing Success with Nathan Littleton

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Nathan is a marketer, professional speaker and author who specialises in helping businesses to grow by attracting and winning more customers.

Having started his first business at the age of just 12, he has become one of the UK’s best and brightest young business figures, with more experience than most people twice his age. More than a decade on, he’s worked with thousands of businesses across the UK and around the world to transform their online marketing and help them to generate better results.

Each year he sends more than a million emails on behalf of his clients, and his proven track record has led to him working with businesses ranging from small accountancy firms to international franchises. As an in-demand conference speaker, he also speaks regularly on different aspects of online marketing.
 
Nathan Littleton talks effective email marketing with David! From the importance of segmentation, how much content to distribute, and how it can all be applied to a speaking and consulting business!
 

In This Episode, You'll Learn...

  • Starting a business at 12 years old
  • 3 principles to effective email marketing
  • Balancing educational and sales content
  • When is it considered too frequent?
  • Segmentation
  • Preferred email marketing platforms
  • Repurposing content
  • Going from a solo entrepreneur to a small business
  • Leveraging your books as a business tool

 

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