Do It! Marketing Blog: Marketing for Smart People™

All You Can Eat Speaker - Insanity or Genius?

Marketing keynote speaker In my work with small business owners and professional services firms, I'm often asked about how to truly stand out in the marketplace.

Questions include:

  • How do you brand yourself?
  • How can you stand out from the crowd?
  • What are your differentiators?
  • Why should they hire you/buy from you?
  • What's your value prop?
  • How is working with you different, better, smarter?
  • How can you prove your "Return on Investment"?

The answer is NOT about your products, your services, your branding, your logo, or anything else about what you SAY or how you SAY it. 

Bottom line is that people pay a LOT more attention to what you DO and how you DO it.

So I hereby proclaim myself to be an "All You Can Eat Speaker" - let's see how many of my speaker colleagues dare to try this:

Marketing speaker all you can eatFor $30,000 I will speak at as many events you want for a whole year. Use me twice - I'm a $15,000 speaker. Use me 10 times, I'm a $3,000 speaker. Use me 20 times I'm a $1,500 speaker. (plus travel expenses, of course).

Details on topics you can choose from are here:
Marketing Speaker David Newman

Point/Lesson for YOU (no matter what your business happens to be - mine is speaking and marketing) = Business Model Innovation.

Forget what you're selling and help your prospects buy what they're buying.

I can't stand when other speakers have fee structures like this (and no, I'm not making this up.) A professional speaker client came to me with this fee schedule - no names to protect the guilty:

  • 45-60 min: $7500
  • 60-90 min: $8500
  • Half day (up to 2.5 hrs): $9500
  • Three quarters day (up to 4.5 hrs): $10,500
  • Full day (up to 6 hrs): $11,500

Are you kidding me? Are you a thought-leading professional running an expert business or are you a cab driver charging by the minute or the mile?

Corporate executives, line managers, and association meeting planners are NOT buying minutes!

They're buying results, outcomes, headaches and heartaches that disappear; they're buying more time, more money, more freedom, more answers, less hassles, fewer goofballs, reduced waste, more signal and less noise.

Can YOU deliver that?

  • I can.
  • $30k.
  • All you can eat.
  • Meeting planners, conference producers, business owners, chamber executives, marketing VPs, franchisors, convention chairs, state association programmers - I welcome your inquiries.

Email or call me (610) 716-5984 between October 18 and November 19 and I'll tell you where to send the check. On Nov. 20, this offer goes away.

Fellow professional speakers - I welcome you to compete with me. In fact, I dare you!

Think I'm nuts? GOOD!! Leave a COMMENT below and let's mix it up right here, right now... I'm ready!

Tags: marketing for speakers, marketing speaker, keynote speaker, motivational speaker, marketing ideas, motivational speaker marketing, small business marketing speaker, conference speaker