Monetizing Your Expertise with Dorie Clark
Dorie Clark is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review. Recognized as a “branding expert” by the Associated Press, Fortune, and Inc. magazine, she is the author of Entrepreneurial You (Harvard Business Review Press), Reinventing You, and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine and one of the Top 10 Business Books of the Year by Forbes.
Dorie talks about how she went from journalism to speaking and what to be prepared for when you’re a C-level executive making the move to becoming a speaker and entrepreneur. She also discusses how she created her Mastermind sessions, earning credibility as a speaker, and her thoughts on the future of the conference and meetings industry.
Dorie talks about how she went from journalism to speaking and what to be prepared for when you’re a C-level executive making the move to becoming a speaker and entrepreneur. She also discusses how she created her Mastermind sessions, earning credibility as a speaker, and her thoughts on the future of the conference and meetings industry.
In This Episode, You'll Learn...
- 3 critical components to becoming a recognized expert
- Shortcuts to getting a publications attention
- Growing your brand to earn credibility as a speaker
- Pitfalls of experienced and inexperienced speakers
- Be relevant and useful to those who are more experienced
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Links and Resources
- Dorie's website
- Dorie's books
- Dorie's articles, podcasts, blogs, etc.
- Where to find Dorie: LinkedIn, Twitter, YouTube and Facebook
- “Sell More Speaking” Advanced Masterclass
- Action Guide: 6 Keys to Rapidly Grow Your Speaking-Driven Business
- Join our online community: The Art of High Profit Speaking
- Book a Confidential Speaker Strategy Session
